COVID SCHMOVID
19 ways to make your small business boom
New book from Vaughn Davis is a how-to for New Zealand small businesses in 2020
IF YOU RUN A SMALL BUSINESS, YOU NEED TO READ THIS BOOK.
Covid Schmovid is more than just a manual for businesses facing the pain and disruption of Covid-19 and its economic aftermath. It’s a grab-bag of advice, inspiration, thought starters and practical tips for anyone wanting to grow or start a sustainable, customer-focussed business in a world no one could have predicted.
As well as “19 ways to make your small business boom,” it features raw, inspiring and honest real-world business stories from the founders and leaders of New Zealand businesses across categories including food delivery (FED), tourism (Jucy), events (Doc Edge), homewares (Ironclad Pan Co) and fashion (Ingrid Starnes and Hills Hats).
“Practical tips on how to embrace and thrive in the ‘new normal’ from one small business owner to another.”
“Packed with actionable insights for Kiwi businesses owners to be seen and sell to Kiwis and the world.”
ABOUT THE AUTHOR
Vaughn Davis owns Auckland advertising agency, The Goat Farm. A 20-year ad industry veteran, Vaughn’s career spans categories including banking, retail, home appliances, fast food, wine and spirits, professional services and more.
As a writer, Vaughn’s columns and features have appeared in the New Zealand Herald, Stuff, The Sunday Star-Times, The National Business Review and Idealog Magazine.
Before the whole ad thing, Vaughn was, of course, a pilot in the Royal New Zealand Air Force where he once landed a quite big aeroplane on a sheet of floating ice.
Covid Schmovid is his second book. His first, Tweet This Book, is available via Amazon Kindle. His next book, Ideas for Sale – a retail taxonomy, will be published in late 2020.
Covid Schmovid is available at all good New Zealand bookstores from 11 September 2020.
RRP $24.99
Vaughn Davis is available for interview
Media contact:
vaughn@tgf.co.nz | 027 412 7085
Stockist inquiries via Bookreps NZ Limited
bookreps.co.nz | 09 419 2635
Buy Covid Schmovid online from Chooice