Hale Animal Health asked TGF to help launch their brand and a new category of pet nutrition – supplements for cats and dogs you “squeeze onto every feed”. We put together an end to end campaign that started with a playful TVC shoot of some of Auckland’s hottest animal talent. This went on to air during the kiwi reality show ‘Barkley Manor’. The video content was followed up with bold and bright digital billboard, banner and adshel activity.