ANNUAL REPORT
We produced an annual report for Tonkin+Taylor with a difference. Data sets, pie charts and financial tables were set aside. The focus of the Tonkin+Taylor Strategic Report was striking project photography to draw readers to the 2021 achievements and their path towards a sustainable future. The report was built to be primarily read online (included video), and used a variety of engaging infographics.
Recruitment campaign
We were asked to show the world just how neat Tonkin+Taylor is to work for, from their collaborative approach and supportive environment to their appreciation of community and nature. Our story came straight from the horse’s mouth – interviews from T+Ters themselves formed the basis of our copy creative. The finishing touch of a watercolour treatment on stills and video not only set this campaign apart from other industry players, it meant we could shoot nimbly during the pandemic and spend more time crafting the finished product in studio.
