Graham Norton Wines & Spirits

Invivo is one of New Zealand's wine innovation success stories. Graham Norton has long been a fan of New Zealand Sauvignon Blanc so when Invivo asked us to help highlight his love of the brand, The Goat Farm suggested that we create a wine brand just for him. Graham Norton’s Own Wines and Spirits now features six wines and four spirits and sells millions of bottles a year worldwide. The annual blending is filmed and provides refreshed content for the vintage year.

This year, their 11th vintage with Graham Norton, Graham Norton total sales top 20 million bottles! The model has also been extended with TGF’s support to create and launch a US focussed collaboration with actor Sarah Jessica Parker.

Together, these two brands support growers and winemakers across New Zealand, as well as bringing in a tasty chunk of export revenue for New Zealand Inc. Cheers to that!

Services

Brand strategy

Creative strategy

PR and comms

Brand positioning

Brand naming and development

Logo and identity

Brand storytelling

Copywriting

Design

Packaging

Advertising and content

Video and audio

Digital

Collateral

Corporate reports

Purpose and value

Graham Norton sauvignon blanc and sparkling rose bottles
Graham Norton wine range
Graham Norton with his He–Devil wine
Graham Norton gins at a New Zealand launch event
Graham Norton spirits range